Keyword density is a search engine optimization (SEO) Tool. It is important to know how keyword density works since it will have a direct impact on your web site content’s visibility in programmed results pages. Keyword density is the measurement in percentage of the number of times a selected keyword or phrase seems compared to the whole number of words in a page.
It tells you how typically a search term seems in a text in reference to the entire number of words it contains. For example: if a keyword seems 3 times in a 100-word text the keyword density would be three-dimensional.
It is the percentage of times a keyword or phrase seems on an internet page compared to the total number of words on the page. Within the context of search engine optimization, keyword density can be used to confirm whether or not an internet page has relevancy to a specified keyword or keyword phrase.
In the late Nineties, the first days of search engines, keyword density was a vital factor in page ranking. However, as webmasters discovered a way to implement optimum keyword density, search engines began giving priority to alternative factors beyond the direct control of webmasters. Today, the overuse of keywords, a practice called keyword stuffing, can cause a web page to be penalized.
Keyword density could be a foundation concept of search engine optimization (SEO). It is important to know how keyword density works since it will have a direct impact on your web site content’s visibility in search engine results pages (SERPs) and on the prices of your online marketing campaigns.
However, the relative importance of keyword density in most search engine ranking algorithms, as well as Google’s, has changed over the years, thus it’s especially key to understand how this idea can impact your seo.
Catchphrase Density Basics
Catchphrase Density is the level of event of your watchwords to the content in the remainder of your site page. It is significant for your primary watchwords to have the right catchphrase thickness to rank well in Search Engines.
A Keyword Cloud is a visual portrayal of watchwords utilized on a site. Catchphrases that show up more often on a page are delineated in bigger text styles.
How to improve your key phrase density?
To learn how to do better in mentioning your focus key phrase enough, but not too much, it’s sensible to understand what we expect is best practice. In Yoast SEO, we have a tendency to aim for a key phrase density of 0.5% to 3%. If your key phrase density score is below 0.5%, you’ll score a red bullet. That means you actually haven’t used your focus key phrase much. It should be fairly simple to add it in, as the whole text should be regarding the topic
Actually, keyword density determines the connection of the web page and helps to reinforce the web page ranking within the search engine results page.
In the period of search engine evolved, K.D features an outstanding role within the ranking of the web site. But, later webmasters manipulated by overusing of keywords within the single web page so as to rank their web site higher. This can be known as “Keyword Stuffing”.
In order to avoid this manipulation, Google update it’s the formula and began penalizing the web site that has a lot of range of the keyword among it.
Here keyword density is calculated with a formula known as (Nkr/Tkn)*100.
Nkr means that how many times your targeting / particular keyword specified. Whereas, Tkn means that the entire range of words on the web page.
Conclusion- Although not as importance as it once was Google may use it to determine the topic of a webpage. But going overboard can hurt you.
Experts say that the keyword density should not exceed 1–3 per cent. If it exceeds over that, it’s going to be considered as SPAM